2019年1月25日 · Juul, the Silicon Valley startup that’s taken over three-quarters of the US e-cigarette market, has repeatedly declared it is in the business of helping adult smokers quit tobacco. But a new...

2020年2月12日 · Juul Labs, the vaping company that has long insisted it never marketed its products to teenagers, purchased ad space in its early days on numerous youth-focused websites, including those of...

2018年11月16日 · His archived Juul ads are filled with attractive young models socializing and flirtatiously sharing the flash-drive shaped device, displaying behavior like dancing to club-like music and clothing...

2019年9月24日 · Juul Labs, the leading e-cigarette maker, says it has long been upfront about its determination to keep young people away from its vaping products. That’s what the San Francisco company says,...

2021年5月17日 · When he saw Juul’s ads, all he could think of were old cigarette ads. They ticked the same boxes: young, fun models selling sex, sophistication and a good time.

2023年10月12日 · Juul enlisted creative director Steven Baillie, who has worked with brands like Bonobos, Gap and Target, to create its Vaporized advertising campaign, which was all about young people having fun...

2020年2月12日 · The lawsuit claims that Juul deliberately crafted its ads to feature young, cool-looking people, rejecting an alternative campaign aimed at older smokers who wanted to quit. It sought to get its devices into the hands of the likes of Cara Delevingne , Miley Cyrus , and hundreds of other celebrities and social media influencers.

2020年2月13日 · Juul, one of the country's leading e-cigarette companies, is accused of illegally targeting young people online in advertising campaigns that featured youthful looking models holding Juul...

2019年5月17日 · Many of JUUL’s marketing approaches—including TV ads—are illegal for conventional cigarettes precisely because such tactics promote youth initiation and progression to ongoing use. Since the 1970s, tobacco companies have …

2020年2月12日 · The e-cigarette maker Juul Labs purchased ad space on numerous youth-focused websites, including Nickelodeon, the Cartoon Network, and educational sites for kids in elementary school, according...