The University’s marks consist of a primary logo, UD monogram and the University mascot. The logos and lettering must be used uniformly according to University of Delaware’s Brand Style Guide. If you wish to order apparel, giveaway items or anything bearing a UD logo, mark or name, please read through Securing Approvals on UD Apparel and Giveaways.

The chapel logo is the official institutional logo of the University of Dayton. It features the most recognizable symbol of UD and emphasizes our Catholic, Marianist identity. The circle containing the chapel alludes to the importance of both inclusive community and holistic, integrated learning in the mission and work of the University.

OCM provides oversight of the UD brand and provides brand resources to campus partners.

2020年11月12日 · Registered Student Organizations may not use any official UD logos within their organization’s logos or marks. Such organizations must then identify themselves in the following manner: “XXXX is a Registered Student

The UD logo is the only approved mark/graphic/image for use in email signatures. Email signatures that include the retired Lerner wordmark, colors and quotes will not be in compliance. The best way to ensure you are complying with University guidelines is to …

2012年9月19日 · All UD logos can be downloaded from the UD Office of Communications and Marketing’s Licensing and Trademarks web page (selecting from the appropriate drop-down under “University Marks” on the left hand navigation). If you are still working with an old logo that needs to be converted to the new format, OCM can do this for you.

2018年11月15日 · UD Athletics is a vital and highly visible aspect of the University's brand identity. The University of Delaware has a primary athletics mark and wordmark. Athletic logos should never be used in place of the university institutional primary logo. All official athletics communications should display the primary mark unless the wordmarkis required.

2024年10月24日 · The very first logo for UD was introduced in 1935, the year of the company’s establishment, and stayed with it for more than five decades. It was a solid bright red circle with a bold white “UD” lettering in an elegant and classy serif typeface on it.

Included here are key messages and a graphic identity system rooted in extensive research and developed, vetted and embraced by our community. This cohesive and uniform guide to the UD brand ofers a powerful and eficient way for the University to communicate with key audiences. The guide ensures that—as UD’s fight song says— “Delaware will shine.”

Find the Univ. of Delaware style guide with brand assets such as logos, colors, fonts, and more.