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  1. An integrative model of new product evaluation: A systematic ...

  2. A survey of new product evaluation models - ScienceDirect

  3. Enhancing consumer evaluation of new products: The role of …

  4. New product acceptability evaluation and improvement model

  5. Imagination Difficulty and New Product Evaluation - Zhao

  6. The role of imagination-focused visualization on new product evaluation.

  7. An integrative model of new product evaluation: A systematic ...

  8. Visualizing the Self: Exploring the Potential Benefits and Drawbacks ...

  9. A survey of new product evaluation models - ScienceDirect