J. Walter Thompson - Wikipedia
J. Walter Thompson (JWT) was an advertisement holding company incorporated in 1896 by American advertising pioneer James Walter Thompson. [1] The company was acquired in 1987 by multinational holding company WPP plc, and in November 2018, WPP merged J. Walter Thompson with fellow agency Wunderman to form Wunderman Thompson.
Why WPP Is Merging Wunderman And JWT - Forbes
2018年11月26日 · As I had speculated earlier, when he took the job of CEO of WPP, Mark Read continues to shrink what used to be the world’s biggest communication company. This morning he announced the merger of...
The Story of the Collapse of the Oldest Ad Agency, J. Walter …
2020年12月3日 · J. Walter Thompson became the biggest name in advertising over 155 years, making classic campaigns for brands like Ford, Kraft, Unilever, and the US Marines. Parent...
WPP forms new creative, data and technology agency …
2018年11月26日 · WPP today announced that Wunderman and J. Walter Thompson will unite to form Wunderman Thompson, a creative, data and technology agency built to inspire growth for its clients. The new organisation will be distinctively positioned as a provider of end-to-end solutions – through creative, data, commerce, consulting and technology services ...
WPP Will Merge J. Walter Thompson With Wunderman to Form ... - Adweek
WPP leadership has decided to merge J. Walter Thompson, the world’s oldest ad agency, with digital network Wunderman, a spokesperson for the former company confirmed today. The news was announced...
JWT and Wunderman merged to form ‘Wunderman Thompson’
2018年11月26日 · WPP is to merge global ad agency J. Walter Thompson and digital agency Wunderman to form ‘Wunderman Thompson’, which will be headquartered in New York and London. Mel Edwards (pictured, left)...
WPP宣布：将VMLY&R 与Wunderman Thompson合并 - 数英
2023年10月18日 · 2018年末，WPP领导层决定将全球最悠久的广告公司智威汤逊（J. Walter Thompson，JWT）与数字网络公司伟门（Wunderman）合并为Wunderman Thompson公司。 时隔近5年，WPP再次合并Wunderman Thompson与VMLY&R化身VML。
WPP merges Wunderman Thompson and VMLY&R - Marketing …
2023年10月18日 · In the same year, under Read’s leadership, WPP merged one of the oldest creative ad agencies, J. Walter Thompson (JWT), with 60-year-old digital network Wunderman. The new entity was then named...
WPP combines famous JWT ad agency with digital arm Wunderman
2018年11月26日 · WPP is merging its famous JWT agency with its digital outfit Wunderman in the most high-profile move by the world's biggest advertising group to simplify its business.
再见了，JWT！全球第一家广告公司落幕，WPP再探数字化营销之 …
2018年11月27日凌晨，世界上最大的传播集团WPP正式宣布将合并旗下两大代理厂牌——Wunderman（伟门）和J.Walter Thompson（智威汤逊），从而组建新的公司，新公司将取名为Wunderman Thompson（伟门·汤普森）。