CU Boulder's logo system is the foundation of a strong visual identy for the University of Colorado Boulder. Since different entites have different logo requirements, use the navigation bar to the right to learn more about logo guidelines for your specific entity.

CU Boulder Logo The CU Boulder signature includes two elements: the logomark (interlocking CU) and the wordmark (university name). Please always use both elements of the original artwork provided to you, and never recreate or reposition the elements.

Learn About Logos, Lockups & Seals. Design Elements. Combined with a logo system, our specific colors, fonts, iconography and other design elements work together to create a unique and recognizable brand identity for CU Boulder. Learn About Core & Extended Elements. Athletic Logos & Licensing

The CU icon is comprised of the gold, stylized letters “C” and “U” over a field of black. This graphic is shared across the entire University of Colorado system and used by all CU campuses, schools and units.

The interlocking CU should be used with the official logotype of the entity it represents. However, there are a select set of circumstances where the logotype is not practical, or legible, and the interlocking CU may be used alone.

Our brand is more than a name or a logo. Every point of contact we have with our audiences—students, faculty, staff, alumni, donors, and others—builds perception about who we are as a university, the things we do to fulfill our mission, …

Use the official university logo signature (or signature extension) in all university communications. Maintain the original logo signature proportions. Maintain the brand integrity of the logo signature. Give the logo signature its own space. Make sure the logo signature is easily identifiable.

You can download logos, web graphics and other CU Boulder digital assets (like presentation templates) by completing the following form. You will be asked for a few details about your project(s) and to confirm your willingness to comply with the university’s messaging and visual identity standards.

Our logo is the most recognizable—and essential—part of our brand. It is composed of two parts: an interlocking C and U and a letter mark with the university’s name. The frst element is vital because it represents the entire CU System.

You can download logos, web graphics and other CU Boulder digital assets (like letterheads and presentation templates) by following the steps below: Download Brand Assets Faculty, Staff and Students