Cost-per-click (CPC) bidding means that you pay for each click on your ads. For CPC bidding campaigns, you set a maximum cost-per-click bid - or simply "max. CPC" - that's the highest amount that you're willing to pay for a click on your ad (unless you're setting bid adjustments, or using Enhanced CPC). Your max.

Cost per click (CPC) bidding means that you pay for each click on your ads. For CPC bidding campaigns, you set a maximum cost-per-click bid – or simply 'max. CPC' – that's the highest amount that you're willing to pay for a click on your ad (unless you're setting bid adjustments, or using Enhanced CPC). Your max.

Average cost-per-click (avg. CPC) is calculated by dividing the total cost of your clicks by the total number of clicks. Your average CPC is based on your actual cost-per-click (actual CPC), which is the actual amount you're charged for a click on your ad. Note that your average CPC might be different than your maximum

If two ads competing for the same position have similar ad ranks, each will have a similar opportunity to win that position. But as the gap in ad rank between two advertisers’ ads grows, the higher-ranking ad will be more likely to win but also may pay a higher cost-per-click for the benefit of the increased certainty of winning.

The cost-per-click (CPC) is the amount you earn each time a user clicks on your ad. The CPC for any ad is determined by the advertiser; some advertisers may be willing to pay more per click than others, depending on what they're advertising.

Your maximum cost-per-click bid (max. CPC bid) is the most you're willing to pay for a click on your ad. By managing your bids, you may influence the amount of traffic your ads receive, as well as the Return on investment (ROI) they generate. With higher bids, your campaign is likely to receive more traffic, although you'll likely spend more money.

Prices are dynamic, which means they'll change from instance to instance. The cost of each click depends on many factors, including: How much competing advertisers in your area are spending; How relevant your ad is to a person's Google search; How likely a person's search will result in a sale; No activation fee. Smart campaigns have no ...

Most people starting out in Google Ads use cost-per-click (CPC) bidding to pay for each click on their ads. With this option, you set a maximum cost-per-click bid (max. CPC bid) that's the highest amount that you're willing to pay for a click on your ad. Set your bid by thinking about how much an ad click is worth to you. If you’re unsure ...

Bei Cost-per-Click-Geboten (CPC-Geboten) zahlen Sie für jeden Klick auf Ihre Anzeige. In Kampagnen mit CPC-Geboten legen Sie ein maximales Cost-per-Click-Gebot fest, auch "max.

Con l'offerta basata sul costo per clic (CPC) paghi solo per i clic sui tuoi annunci. Per le campagne che utilizzano l'offerta basata su CPC, imposti un'offerta costo per clic massimo (o semplicemente "CPC max"), che rappresenta l'importo più alto che intendi pagare per un clic sul tuo annuncio, a meno che non imposti gli aggiustamenti delle ...