CRM stands for customer relationship management, which is a system for managing all of your company’s interactions with current and potential customers. The goal is simple: improve relationships to grow your business.

A customer relationship management (CRM) system helps manage customer data. It supports sales management, delivers actionable insights, integrates with social media, and facilitates team communication.

Le CRM ou gestion de la relation client (Customer Relationship Management) est une stratégie de gestion des relations et interactions d'une entreprise avec ses clients ou clients potentiels.

Learn about CRM software — what it is, how it works, how it uses AI, and the factors to consider as you choose the right CRM system for your business.

CRM automation is the process of streamlining essential but repetitive manual tasks in marketing, sales, and customer service operations. Tasks that are ripe for automated workflows include …

CRM in banking is a customer relationship management system designed specifically for the banking sector to help manage customer data, interactions, and relationships, improving service and retention.

Salesforce is the #1 AI CRM and a trusted platform built to meet the needs of complex organizations. You can scale endlessly on a single, integrated platform.

At its core, a customer relationship management (CRM) strategy is about understanding your customers on a deeper level — no matter what size business you are — to provide them with personalized experiences that solve their problems.

B2B CRM, which stands for business-to-business customer relationship management, refers to systems, technologies, strategies, and processes that help businesses manage their relationships with existing and potential business customers.

Social CRM is the integration of social media platforms with CRM (Customer Relationship Management) systems. Social CRM allows businesses to engage with customers or prospects on popular social media channels such as Twitter or Facebook, leading to more impactful marketing insights, better service and stronger relationships.