2020年11月9日 · Auckland Council’s powerful pōhutukawa logo is no wallflower. With its bright blooms, significant stamens and solid appearance, the logo has been at the heart of all council communications since Auckland Council was formed 10 years ago – after the merger of seven territorial authorities and the Auckland Regional Council.
How Auckland Council works, local elections, finances, procurement, official information and privacy, council-controlled organisations, executive lead team and elected representatives. Public art, galleries and theatres, artists in residence, heritage preservation and trails, archives.
Interim identity guidelines / May 2010 Auckland Council | pg 3 The primary logo Primary logo (preferred) This logo is to be used on all Auckland Council visual communications. The primary logo represents our default colour treatment. Under no circumstances should any component of the logo be redrawn, modified, repositioned, separated or omitted.
Auckland Council • Resolution CCOS/2011/26 established Brand Navigation Group (BNG) to ensure “all communications consistently reinforce the concept of one Auckland Council … [and] all CCOs incorporate the Auckland Council ‘pohutukawa’ logo in all communications, marketing and advertising” • Supported by brand research:
2022年9月6日 · The AC whānau logo in full colour on white tab with ‘part of the Auckland Council whānau’ strapline is the core version of the logo and should always be used where possible for customer-facing communication.
Eke Panuku Development Auckland has implemented the Auckland Council whānau logo guidelines, applying it to a refreshed organisation look and feel which uses the Auckland Council brand’s font and colour palette.