Just Released: 2025 IAB State of Data Report. Explore the transformative role of AI in media planning, activation, and analysis with the State of Data 2025 Report and its Companion Guide.

The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns.

The Interactive Advertising Bureau (IAB) is an American advertising business organization that develops industry standards, conducts research, and provides legal support for the online advertising industry.The organization represents many of the most prominent media outlets globally, but mostly in the United States, Canada and Europe.

iab致力于促进媒体和营销行业在数字经济中蓬勃发展，其成员包括700多家领先的媒体公司、品牌、代理商和各类广告科技公司。

专注于互动广告的国际行业组织IAB （互动广告局， The Interactive Advertising Bureau）简介 IAB致力于促进媒体和营销行业在数字经济中蓬勃发展，其成员包括700多家领先的媒体公司、品牌、代理商和各类广告科技公司。

Overview. Experts from IAB, PwC, and MAGNA discuss findings and trends from the Internet Advertising Revenue Report: Full Year 2024. Now in its 29th year, this highly anticipated annual report is considered the industry benchmark for the measurement of digital advertising revenue across all digital media platforms— including data reflecting desktop and mobile ad revenues across audio, video ...

英国会计师和簿记师公会（IAB）作为一家非营利性组织，成立于1973，总部位于英国伦敦。协会在早期专注于为薄记师提供专业认证和资格考试。IAB为中小企业的启动发展提供财务和业务技能，也不间断的为成千上万世界各地的会员和会计学院开发和提供不同阶段和科目的会计和簿记课程 …

IAB China是国际互联网广告行业组织“互动广告局 (Interactive Advertising Bureau)”在中国的分支机构。 IAB（The Interactive Advertising Bureau）是专注于数字广告生态建设及健康发展的国际数字广告业自律组织。

4 天之前 · IAB es la mayor asociación mundial de comunicación, publicidad y marketing digital. Presente en 47 países, en España, IAB Spain, arrancó su actividad en el año 2001 y desde entonces trabaja para trasladar el mensaje de la industria digital a todo el mercado. IAB Spain ha sumado compromisos con otras asociaciones y organismos, con los que colabora para desarrollar el mercado y crear valor ...

IAB 是Integrated Access Backhaul的简写，字面意思是集成接入回传，其实该技术并不是5G新开发出来的，在LTE的时候就有该技术，当时叫 Relay ，都是为了快速实现网络的连续覆盖。 由于5G使用的频段比较高，波峰和波高间隔短，穿透损耗大，所以在 R16 中，协议再一次引入了IAB。