In the 1960s, Heineken proposed a novel idea: rectangular “World” beer bottles that could double as bricks for affordable housing. And it’s not nearly as crazy as it sounds.

Heineken is elongating its familiar green bottle, hoping a more modern look will help reverse market-share declines. WSJ's Mike Esterl has more details. Photo: Bloomberg.

Heineken UK is pulling bottles of one of its beers from pubs and warning people not to drink it. There is a risk glass fragments may be within bottles of Newcastle Brown Ale, which is manufactured ...

Heineken is tapping augmented reality mobile application Blippar for a new digital campaign that offers consumers a look at beer's ingredients while stirring up interest in sustainability matters by ...

Heineken is recalling some of its Newcastle Brown Ale as bottles may contain fragments of glass. The brewing giant urged customers not to drink the ale, issuing a “do not consume” warning.

New research from Heineken® and University of Oxford Professor Charles Spence shows that despite the acceptability of low and non-alcoholic drinks being at a high, choosing one can still raise ...

Heineken is recalling some of its Newcastle Brown Ale as bottles may contain fragments of glass. The brewing giant urged customers not to drink the ale, issuing a “do not consume” warning.

Newcastle Brown Ale is being recalled after its manufacturer, Heineken, received “a small number of reports” of glass fragments upon opening the bottles. The Food Standards Agency has warned that ...