Soft serve ice cream is one of summer’s greatest pleasures. But when you’re too impatient to wait for the ice cream truck, ...

New owner Jimmy Ilya said the store will open Saturday. Ilya has operated Mister Softee trucks in the Hamptons since 2007. He ...

The latest viral product from Ninja gets you an at-home ice cream maker that can make a nostalgic soft serve swirl By Tim Chan All products and services featured are independently chosen by editors.