Roger Federer is a marketing powerhouse on his own, and it’s best put in Nike’s former tennis director ... dig over its misinterpreted brand logo. The former World No. 1 made one of the ...

Red-hot running brand On is headed to the Super Bowl this weekend with a new commercial starring Roger ... Federer and Elmo playfully clearing up any confusion around On's brand name and logo ...

On is promoting "soft wins" while Nike goes hard on winning. The post On Running’s ‘Soft Wins’ Campaign Is Latest Shot at Nike appeared first on Front Office Sports.

In retirement, Roger Federer continues to have a major impact on the sports world. Since partnering with On in 2020, the tennis legend has helped elevate the Swiss sportswear brand to new heights.

Tennis champions come and go, but style icons are forever, and Roger Federer ... of his eponymous RF logo in 2020 after cutting ties with Nike two years prior. Might Federer don a prototype ...

Roger Federer recently starred in a hilarious ad campaign alongside Sesame Street’s beloved red muppet, Elmo, for the Swiss athletic shoewear brand On. The fun collaboration left Federer ...

In retirement, Roger Federer continues ... The ad stars Federer and Sesame Street's Elmo playfully clearing up any confusion around On's brand name and logo in a memorable way.