From furniture to perfume, cheap dupes—or “duplicates”—are having a moment. Here are the tools that make them easier to find.

BEAUTY products can be expensive, but a make-up artist has revealed the £5 Boots primer she swears by. And even better, she ...

With many influencers now dedicating their whole platform to discovering and promoting beauty dupes, social media is an ideal place to find high-quality, cheap alternatives to high-end brands ...

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Make space on your beauty counter! Here’s our expert-approved list of the best makeup, skincare and haircare dupes in the business ...

Ever since Selena Gomez introduced the world to Rare Beauty in 2020, people have been clamoring for her products. The brand’s Soft ... so there’s a dupe option for (almost) every Rare Beauty ...

WE all love a dupe, especially when it lets you smell expensive on a budget. From mimicking the scent to its lasting power, a ...

Here's why I prefer the less-expensive dupe over the one ... as the Supergoop brand. Similar products with a $24 price difference I've continued to use ELF Cosmetics' sunscreen since it launched ...

Expensive haircare brands including Olaplex and Kérastase ... ALDI has become well-known for its affordable beauty dupes that often rival high-end brands in terms of quality and effectiveness.