most keratin treatments will retain your hair’s natural curl pattern — as they’re designed to smooth the hair, rather than straighten it. So, what can you expect when getting a keratin ...

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But if you're looking to bounce between your natural curls and straight hair, this may not be the solution for you. Always ...

If you’ve been searching for something (anything!) to tame your frizz and undo years of damage, you might look to a hair ...

Kyle Richards once revealed that she uses a hair-thickening spray during an Amazon Livestream. Learn more here — see more ...

Silken tofu, a popular choice for vegans, is the latest beauty ingredient making waves in the world of hair masks. Packed ...