It also unveiled a new “leaper” cat design on a lined ... which has been used for decades as the main badge on grilles and bonnets. Jaguar, whose parent company Jaguar Land Rover is owned ...

Car and Driver reports that the Leaper, which has adorned its cars for several decades, is being eliminated in favor of the badge. “This is a reimagining that recaptures the essence of Jaguar ...

Other changes to Jaguar’s branding include a redesigned pouncing cat logo, called the “Leaper,” and a new monogram that incorporates the “J” and “R” in the brand name. Car and Driver reports that the ...