If you've spent any time on TikTok recently, you’ve probably come across the controversy surrounding PrettyLittleThing’s rebrand. Known for its ultra-trendy, hyper-glam aesthetic, the brand made a ...

Canadian cafés are renaming the Americano the 'Canadiano.' Is it branding, protest, or just coffee culture at work? Here’s ...

The WTA Tour has engaged London design agency Nomad Studio, whose clients include the Premier League and Rolls Royce, to ...

The governing body of women's tennis has a new logo, but its future in women's sports will not be defined by color schemes.

OpenAI has unveiled a rebrand that brings changes to its logo, typeface, and color palette. It is the company’s first rebrand since it became notable in 2022 with the popularity of its ChatGPT ...