Sumitomo Rubber Industries Ltd. said Wednesday it will acquire from U.S. tire maker Goodyear Tire & Rubber Co. the Dunlop brand business in Europe, North America and Oceania for $526 million.

I'll be honest. When I was first looking at this story, I wasn't aware of the weird-ass history Goodyear has with both Dunlop and Sumitomo, the Japanese tire company it's sold Dunlop to.

The TOA provides Goodyear with an agreed markup to total costs for each tire sold. Goodyear will license back the Dunlop trademarks from SRI for commercial tires in Europe on a long-term basis ...

Goodyear will license back the Dunlop trademarks from SRI for commercial (truck) tires in Europe on a long-term basis, subject to a royalty on sales. Goodyear can terminate this licensing ...

The sale includes trademarks and "intangible assets necessary for operations" of the Dunlop business in Europe, North America and certain markets in Oceania for consumer, commercial and other ...

Dunlop consumer tire sales totaled $532 million in 2023, while Dunlop commercial tire sales totaled $201 million. Morgan Stanley analyst Shaqeal Kirunda said the transaction helps Goodyear (GT ...

Goodyear (GT) also will license back the Dunlop trademarks from Sumitomo for use on commercial (truck) tires, while retaining its rights to the Dunlop trademarks for use on motorcycle tires in ...

Goodyear to license back the Dunlop trademarks for use on commercial (truck) tires, and retains its rights to the Dunlop trademarks for use on motorcycle tires in Europe and Oceania The Goodyear ...

Dunlop brand includes trademarks and related intangible assets for consumer, commercial, and specialty tires across Europe, North America, and Oceania. As per the deal, Goodyear will continue ...