SAN ANTONIO - During his reign as two-time super middleweight champion between 2017 and early 2024, David Benavidez relentlessly pursued a blockbuster fight with Mexican superstar Canelo Alvarez.

Introduced to the U.S. in 2023 by Spirit of Gallo, Viva Mexico Cabrones (VMC) tequila-based canned cocktails are delicious. But who is behind them?