Coca-Cola, the second largest drinks company in the world, is struggling to get a foothold with Gen Z consumers, experts have told Newsweek, after it announced it would be ending one of its new ...

With most digital transformation initiatives ending in failure, we explore the formula behind Coca-Cola Eurasia and Middle ...

When James Quincey became CEO of Coca-Cola in 2017, soda had broadly been in decline over its health effects. The beverage giant was embarking on an effort to diversify its reach beyond the sugary ...

That's called pricing power. There's been some struggle as inflation makes everything more expensive, and Coca-Cola has had to balance absorbing and passing along higher costs. It has experimented ...