with or without sugar," he added. So where does Diet Coke fit into that strategy? When Coke Zero launched in 2006, it was often referred to as "bloke Coke" - the no sugar option for boys.

Coke Zero will be renamed "Coca-Cola Zero Sugar" after research suggested that that five in ten people did not know the drink contained no sugar. Coca-Cola will also give the label a new recipe ...

Coca-Cola No Sugar and Coca-Cola Plus in Hong Kong have shifted to 100 per cent recycled polyethylene terephthalate (rPET) in their production, the first such use of the material in China.