Want to create the illusion of brighter, blonder hair with every wash? It’s time you tried a purple shampoo. We’ve all been there. You come out of the hairdressers feeling like your blonde is ...

We all know about the power of a purple shampoo - it can banish brassy tones on blonde hair, revive dull locks and boost cooler, icier hues. There are some brilliant buys around (my favourite of ...

Blonde hair? You need a purple shampoo. Blonde is a highly complex hair colour. The getting there (especially if you’re far ...