The house was built with the vast fortune the family made from the housewife's favourite custard powder which is egg-free. It was invented in Birmingham by chemist Sir Alfred Bird in 1837 because ...

It was a hit and the powdered custard recipe was put ... call all powdered custard Bird’s Custard. It’s become like Kleenex, Jacuzzi or Xerox. Throw some custard powder into a pot with some ...