Culturally, the north and south of India are very different. And nowhere is this more evident than food. Wheat flour, called atta, is... We’re long-term subscribers to WARC and it’s a tool we use ...

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...

Notably, the expansion of the packaged atta industry has been unprecedented ever since names like Aashirvaad ... freshly produced and made-to-order wheat flour via its platform — although ...